Oct 02, 2022  
2017-2018 Catalog and Handbook 
    
2017-2018 Catalog and Handbook [ARCHIVED CATALOG]

BUS 698 - Applied Business Research (3 Credits)

Prerequisite: Must be taken in the last or next to last semester.
This project-oriented course is designed to help managers make informed decisions and be informed users of information relevant to business. Students will learn how to define a research problem, to evaluate secondary data, to choose the appropriate research design, to develop measurement instruments, to evaluate different sample designs, to collect primary data, to use various statistical techniques to analyze data, and to present data, research findings, and recommendations in an ethical manner.