Apr 16, 2024  
2021-2022 Catalog and Handbook 
    
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2021-2022 Catalog and Handbook [ARCHIVED CATALOG]

BUS 696 - Global Virtual Enterprise (3 Credits)

Prerequisite: BUS 620 , must be taken in the last or next to last semester
Global Virtual Enterprise is a business simulation where students experience the business world by creating and operating a virtual firm and taking its virtual products or services to market in the global economy. Building on knowledge gained in the prerequisite entrepreneurship course, students use various models and tools to test the viability of the business. Activities include hands-on experience with concept development, e-commerce, marketing, strategic planning, finance, accounting and management in an interactive and realistic business environment. Like a real business, each student brings their personal and professional experiences to the table. The firm is charged with capitalizing on these human resources in order to develop the firm to its maximum potential.