Mar 19, 2024  
2021-2022 Catalog and Handbook 
    
2021-2022 Catalog and Handbook [ARCHIVED CATALOG]

BUS 410 - Research Methods for Business Decision-Making (3 Credits)

Prerequisite: BUS 310  or MATH 215  or other approved statistics course
It has become increasingly vital for organizations to effectively gather, analyze, visualize and interpret multiple types of data in order to gain competitive advantage. This course will emphasize a managerial approach to turning data from disparate sources into actionable information and insights that support, improve, and shape business decisions, using a variety of methods and tools. The importance of ethics in business research will be emphasized throughout.